- witb.com
- Posts
- TaylorMade Oracle Red Bull Racing collaboration #2
TaylorMade Oracle Red Bull Racing collaboration #2
The Pursuit Collection by TaylorMade Golf and Oracle Red Bull Racing is the second collaboration between two of biggest names in their respective industry
TaylorMade has done it again, unveiling the second chapter of its collaboration with Oracle Red Bull Racing in the form of a new collection aptly named “The Pursuit Collection.” This marks the second consecutive year that the golf equipment giant has teamed up with the Formula 1 team, combining the best of both sports to deliver a sleek line of co-branded golf equipment and apparel. The 2024 drop includes a set of custom P790 irons, MG4 wedges, and a Spider Tour putter, alongside a variety of golf accessories, balls, and apparel—all inspired by Red Bull Racing’s dominant RB20 car.
As of October 15th, the exclusive collection will be available for purchase on TaylorMadeGolf.com, making it a must-have for fans of both Formula 1 and golf enthusiasts. This partnership isn’t just about aesthetics—it’s about performance, innovation, and the commitment to excellence that both Oracle Red Bull Racing and TaylorMade are known for. Let’s dive into the details of the new collection, explore the history of this collaboration, and examine what makes these clubs and accessories stand out in the world of golf.
A History of Collaboration
TaylorMade’s relationship with Oracle Red Bull Racing began in 2023, just as Formula 1 and golf were set to collide on the global stage. The Netflix Cup, a unique event where Formula 1 drivers teamed up with PGA Tour golfers, became the perfect platform to launch their first collaboration. The event, broadcast globally, highlighted the synergy between the high-octane world of racing and the precision-based sport of golf.
That initial collection was met with rave reviews, inspiring a follow-up collaboration for 2024. This year’s Pursuit Collection builds on the momentum of the first launch, pushing the limits of both design and performance. With a focus on innovation, each product in this collection not only looks the part but performs at the highest level, just like the Red Bull Racing team.
The Pursuit Collection: Products and Performance
The 2024 Pursuit Collection has brought together some of TaylorMade’s finest equipment and reimagined them with a Red Bull Racing twist. Let’s break down the key products that are turning heads in this collaboration.
P790 Irons: Red Bull Racing Edition
The star of the Pursuit Collection is undoubtedly the customized set of P790 irons. These irons feature a sleek Red Bull Racing blue finish with a checkerboard pattern on the backside, a nod to the precision and speed of Formula 1 racing. The co-branded logo appears on the toe, making these irons stand out both in the bag and on the course.
Underneath the stylish design, the P790 irons are loaded with TaylorMade’s cutting-edge technology. Known for their blend of power, forgiveness, and feel, the P790 irons feature SpeedFoam Air, which enhances distance without compromising control. This makes them an ideal choice for golfers who demand performance and precision. The thin-walled design also optimizes the weight distribution, increasing the Moment of Inertia (MOI) and providing greater stability on off-center hits. In essence, these irons are built for speed and precision, much like the RB20 car that inspired them.
MG4 Wedges
The Pursuit Collection also features a set of MG4 wedges, available in 56° and 60° lofts. These wedges share the same Red Bull Racing-inspired design as the P790 irons, with the blue finish and checkerboard accents. But these wedges are more than just eye candy—they’re designed for performance.
The MG4 wedges feature advanced Raw Face Technology, ensuring that the face stays consistently sharp over time for maximum spin and control around the greens. The precision-milled grooves help to create a controlled spin even in wet conditions, making them an excellent choice for players looking to gain an edge in short-game performance. Whether you're chipping out of deep rough or navigating tight lies, these wedges are built to deliver versatility and precision.
Spider Tour Putter
Completing the club lineup is the co-branded Spider Tour putter, one of TaylorMade’s most iconic models. The putter features a similar Red Bull Racing blue and black colorway, accented with a red sightline for enhanced alignment on the greens. The putter also incorporates the RB20-inspired yellow weights at the heel and toe, mimicking the vibrant tire design of the F1 car.
What sets the Spider Tour apart is its Stability Frame, which creates high MOI for forgiveness and accuracy on off-center strikes. The HYBRAR Echo® Dampener technology reduces unwanted vibrations, providing a soft and controlled feel on impact. Additionally, the True Path™ alignment system ensures golfers can better envision the line to the hole, improving putting accuracy.
Golf Accessories and Apparel
Beyond clubs, the Pursuit Collection includes a wide array of co-branded accessories. The TP5x Stripe golf balls offer tour-proven performance with a sleek design that mirrors the RB20’s aesthetics. A staff bag, mallet headcover, glove, tees, and towel round out the collection, all emblazoned with the Red Bull Racing logo.
On the apparel side, the Pursuit Collection features jackets, hats, hoodies, and t-shirts, all inspired by the styling of the RB20 car. The jackets and hoodies offer sleek, performance-driven designs that work both on and off the course, making this a lifestyle collection as much as it is a golf collaboration.
The Significance of the Collaboration
Why does this collaboration matter? It’s more than just two elite brands coming together—it’s about the fusion of two worlds that, at first glance, may seem different but share many core values. Both Formula 1 and golf are built on the pillars of precision, performance, and constant innovation. Just as F1 drivers fine-tune every detail of their cars for peak performance, elite golfers do the same with their equipment. Both sports demand an unyielding focus on small margins, which can make the difference between winning and losing.
This collaboration is also part of a growing trend where lifestyle and sporting brands cross-pollinate to reach wider audiences. In 2024 alone, TaylorMade has released other unique collaborations, including one with Pac-Man and another with fashion and lifestyle brand Kith. These partnerships allow TaylorMade to not only showcase its high-performance gear but also to tap into a broader cultural conversation, appealing to fans of various interests.
Final Thoughts
The TaylorMade x Oracle Red Bull Racing Pursuit Collection exemplifies what happens when two powerhouses of sport come together. From the P790 irons to the Spider Tour putter, this collaboration is about more than just bold aesthetics—it’s about crafting high-performance gear that pushes the boundaries of technology and design. Available exclusively on TaylorMadeGolf.com, this collection is sure to appeal to fans of both Formula 1 and golf, blending style, precision, and performance in one irresistible package.
As TaylorMade continues to explore these exciting partnerships, the golf world can look forward to even more innovative and stylish drops in the future.
Thirsty for more? Check out some of our latest WITB’s:
As always, subscribe here for your weekly fix of WITB action.